
It is the month of love, which means that sweethearts from across the world are pulling out all the stops to let their loved ones know just how much they mean to them. Gifts will be sent, songs will be dedicated, some might write poetry while others renew vows.
It is truly heartwarming to witness the multifaceted ways that people celebrate love in February, so in this journal we will examine some unique Valentine’s traditions from around the world.

A Mass Wedding Celebration in the Philippines
For many couples in the Philippines, February 14 is not just Valentine’s Day, but a wedding anniversary too. This is because, in a compassionate act of public service, the government sponsors gala events where collective weddings take place every 14th of February. Lucky couples are given bouquets and corsages, wedding bands, free food for designated guests, and some wedding gifts. As far as memorable dates go, February 14th is one for the books in the Philippines.

National Chocolate Day in Ghana
Because love and chocolates go together like 5 and 6, Valentine’s Day doubles as the National Chocolate Day in Ghana; one of the world’s largest cocoa producing nations. It is therefore not unusual to witness multiple chocolate-themed events on February 14th, including chocolate tasting and couple-focused artisanal chocolate workshops. All the better to make love sweeter on Valentine’s day.

Love letters with a Twist in Denmark
The great Danish Joie de Vivre and sense of humour are on full display at Valentine’s when admirers send joke letters (gaekkebrev) to their love interests. These letters are typically witty, original and left unsigned, providing the receiver with only dots to form a clue of the sender’s name. On a more romantic note, the letters usually come enclosed with beautiful origami snowdrops, a tongue-in-cheek nod to the imminent arrival of Spring.

Friendship Day and The Love Bus in Estonia
On a day that can be quite lonesome for lovelorn people, the Estonians have found a way to incorporate all members of society into Valentine’s celebrations so that no one is left out. The day is generally viewed as Friendship Day when platonic friendships are elevated and celebrated. Single people who are in the market for love can also ride a special love bus where they may meet and connect with other single people.

Wine Growers’ Day in Bulgaria
What happens when love meets lots and lots of locally produced abundantly-flowing wine? You have a love feast! And that’s exactly what Valentine’s Day is like in Bulgaria. Trifon Zarezan Day is a centuries-old celebration dedicated to the Patron Saint of Vineyards and Protector of Winemakers. On this most auspicious day, there is an abundance of meats, cheeses and wine in circulation for locals as well as tourists to enjoy.
Whether you’re celebrating romantic love or platonic friendships this February 14th, our advice is to do it with an open heart full of gratitude and appreciation for the fine things you enjoy in life.