Boubous and kaftans have been having a moment. Once reserved for special occasions, the flowing silhouettes have found their way into everyday wardrobes, proving just how versatile they can be. Worn simply with a pair of sandals or styled up with statement accessories and heels, the same piece can take you from a relaxed day out to an evening occasion.

The beauty is in how you choose to style it.

Pairing with Jewellery

Jewellery can instantly change the mood of a boubou or kaftan. For a simpler piece, bold earrings, layered bracelets or a sculptural necklace can bring a little drama. If the garment is already embellished or detailed, keep the jewellery considered and let one statement piece take the lead.

There is a certain satisfaction in pairing opposites, too. An elaborate kaftan with clean, sculptural jewellery can feel sharper than one covered in accessories from head to wrist. With a simpler boubou, however, this is your chance to be a little more generous. Let the earrings be dramatic and let the necklace have a point of view.

Make Room for Colour

Colour is one of the easiest ways to make a familiar silhouette feel new. A richly coloured kaftan can be kept tonal with accessories in a similar shade, or given a little tension with an unexpected shoe or bag.

When a print already does a lot, there is no need to introduce another five colours. Pick one from the garment and carry it through the accessories. It creates a connection between the pieces without making the outfit look as though it came together as a set.

Finish with the Right Shoe

The right footwear can take a flowing boubou in an entirely different direction. Heeled sandals and pointed-toe shoes work beautifully for more formal occasions, while sleek flats or simple sandals keep the look relaxed for daytime.

With longer, fuller silhouettes, a little height can help the fabric fall beautifully and keep the proportions balanced. For shorter kaftans, there is more freedom to experiment with the shoe, from a statement heel to a sculptural flat.

Ultimately, the appeal of the boubou and kaftan is its ability to be whatever the occasion calls for. Keep it simple, dress it up, play with colour or let the accessories take over. There is no single way to wear it, and that is what keeps these outfits feeling fresh.

Explore a selection of silhouettes designed to be worn your way, from relaxed daytime dressing to occasions that call for something a little more considered.